top of page



Model-View-Controller (MVC) Architecture

In the field of software development, it has long been standard practice for engineers to separate code into distinct components: data handling, logic control, and graphical user interface (GUI). The concept of MVC, introduced by the Smalltalk programming language (by PARC) in the 1970's, codified this approach by dividing the system into three key parts: the data model (M), the GUI (V), and the logic (C).

The Rise of SaaS

The advent of Software as a Service (SaaS) revolutionized the software industry, offering customers vertically integrated services. This provided numerous advantages, including the ability to leverage economies of scale and achieve faster time-to-market. Consequently, SaaS rapidly became the dominant form of software delivery.

Introducing Headless Software

Headless software, a concept that has been around for some time, refers to systems primarily accessed through code (or APIs) rather than a traditional user interface. Initially, headless content management software (CMS) providers pioneered this approach. Traditional CMS systems, like WordPress, often conflated graphics file uploads with layout tools, limiting the separation of design elements from the overall site layout. However, innovative companies such as Prismic and Contentful emerged, offering graphic designers dedicated tools for uploading design elements and providing APIs for web programmers to precisely integrate these elements into the code. This approach delivered significant benefits in terms of version control, separation of duties, and workflow, resulting in more concise and precisely coded web properties.

The GUI-Centric Nature of SaaS

Most SaaS platforms heavily rely on GUI interfaces. Products like Salesforce encourage users to interact with menus, dashboards, and reports, aiming to establish daily usage patterns and dictate how customers employ their software. These platforms typically prioritize GUI interaction to charge customers on a per-user seat basis, incorporating training and workflow mechanisms. While some traditional SaaS platforms are now incorporating APIs to facilitate data uploads and tool integration, these features are often treated as afterthoughts.

The Advantages of Headless SaaS

Chief Information Officers (CIOs) and other software providers in enterprises understand the need to integrate various tools for sales, accounting, logistics, design, compliance, legal, training, security, privacy, and more. Integration is now crucial for data sharing, and the demand for automation capabilities continues to grow, driven by the rise of AI. Autonomous, AI-enabled software is becoming the new norm, with code and APIs serving as the primary access points. I find it exciting to witness SaaS platforms that prioritize data access through integration and API layers. Such platforms empower the developer community to harness the software's power for each customer's specific needs, thereby unlocking the maximum value. Some refer to these companies as "API-first" enterprises, but I prefer to call them "headless SaaS" companies. Twilio stands out as a pioneer in this field, and for more comprehensive insights, I recommend reading "Ask Your Developer" by Jeff Lawson. Consequently, it is evident that headless SaaS is an enduring trend that we should embrace.

More headless SaaS please.


Recent Posts

See All


bottom of page